Build an Author Business That Supports You!

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Build an Author Business That Supports You! *

What Makes This Coaching Different?

I spent over a decade studying cognition, motivation, stress, and trauma.

I left accademia with burnout and impostor syndrome

Now I’m combining everything I learned in grad school, everything I work with clients on back when I was a mental health counselor, with everything I’ve learned as a successful indie author.

If you’re looking for

💼 Business-first, author-centered

Profitability without sacrificing creativity

📊 Strategy over trends

Decisions backed by numbers, not hype
🧭 Customized publishing paths built around your goals and constraints

This is not about chasing virality or following someone else’s blueprint.
It’s about building an author business that works for you.

What You’ll Walk Away With

✔ A clear, customized publishing roadmap
✔ A profit-focused pricing and budgeting strategy
✔ Confidence in your publishing decisions
✔ Systems to support growth and consistency
✔ A plan to build and manage your publishing team
✔ A business mindset that supports longevity

This Is Not for Everyone

This coaching is not a fit if:

  • You’re only interested in publishing as a hobby

  • You want shortcuts, hacks, or overnight success

  • You’re unwilling to treat your writing like a business

But if you’re ready to take ownership of your career—and make strategic decisions that support both creativity and income—this is for you.

Why This Works

Because it’s not based on hype.

It’s based on:

  • Understanding the indie publishing ecosystem

  • Making decisions that protect margin and time

  • Building systems instead of chasing trends

  • Creating a career that can evolve with you

  • Using evidence-based strategies to stay organized, motivated, and focused

Your books are valuable.
Your time is valuable.
Your strategy should reflect that.

What We’ll Work On

Foundations of Being an Indie Author

Defining Your Author Identity

  • Genre clarity & niche positioning

  • Author voice, themes & brand pillars

  • Long-term goals: hobbyist, part-time, or career author

  • Knowing your strengths and weaknesses

  • When to ask for help

  • Building your team

Understanding the Indie Publishing Landscape

  • Traditional vs. indie vs. hybrid publishing

  • Overview of KDP, IngramSpark, Draft2Digital, etc.

  • Author expectations vs. realities

Staying Motivated and productive

Mindset & Longevity

  • Dealing with reviews

  • Managing comparison & imposter syndrome

  • Setting realistic goals and milestones

  • Staying focused

  • Managing multiple projects at once

  • Mental health and sanity checks!

Craft & Manuscript Development

Story Structure & Development

  • Plot frameworks

  • Character arcs & emotional resonance

  • World-building fundamentals

Writing Routines & Workflow

  • Overcoming writer’s block

  • Accountability structures

Editing for Indie Authors

  • Self-editing techniques

  • Developmental, line, copyediting, and proofreading differences

  • How to choose and work with editors

Author Business & Career Building

Treating Your Writing Like a Business

  • Setting up business structures (LLC, taxes, expenses)

  • Budgeting for publishing

  • Income streams for authors

Scaling Your Author Career

  • Writing faster & planning series

  • Backlist building

Publishing & Production

Pre-Publishing Checklist

  • ISBNs and formatting basics

  • Front/back matter

  • Beta reader strategy

Formatting & File Setup

  • Choosing a format

  • Choosing a printer

  • Proofing and ARC creation

Distribution Strategy

  • Exclusive vs. wide publishing

  • Audiobook options

  • How to get your book into stores

Community, Networking & Continuing Growth

Building your team

  • Beta readers, critique partners, writer groups

  • Social media community engagement

  • Conferences and online events

Long-Term Growth Plan

  • Yearly planning

  • Release strategy for 1–5 years

Let’s Work Together

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.